Urban Farm, including subsidiaries and affiliates, present and future (“Website” Or “Website Owner” or “we” or “us” or “our”) provides information and products contained on the website or any pages that comprise the website to visitors. (Hereafter referred
All action that we can do to ensure protection of your rights on systems and our website within reasonable limit we shall do. However we are not liable for any unauthorized or unlawful disclosures of your personal information that has been committed by third parties we exercise no control over. The privacy policies and information protection practices of our business partners, advertisers, sponsors and other sites linking to us might be different from ours. Kindly take cognizance of the same.
What is categorized as ‘Personal Information’:
(a) Profiling Information: Information which you provide when you register for a Service. This may be, but is not limited to: –
Information about your personal identity such as gender, marital status, age, preferences, likes and dislikes etc.; – Your financial
information such as your banking details and any information relating to your income and lifestyle levels; and – Your contact details
such as your physical addresses, postal addresses, telephone and fax numbers and the like. – In the case of Facebook aligned
services (if so opted by you), publicly available information of your friends, their likes and dislikes, etc.
(b) Payment and Account Information: Your account history with us including (without limitation) all billing information and communications, payment history etc. This will be maintained in encrypted form on secure servers.
(c) Service Usage: Information about your navigation using our Services, for example the URLs of websites, which you visit and from
which you request downloads.
(d) Log information: Information such as your web request, IP address, browser type, browser language, date and time of request.
(e) Transactional Information: Transactional history (other than banking details) about your e-commerce activities.
(f) Correspondence Information: Content, information about your correspondents, and the destination/origin of communications
between you and any other person using our Services, which include email communications, blog, chat room and discussion board
communications, instant message communications, experts forum communications, fax mail communications, membership of
mailing lists etc.
(g) User IDs: Your usernames, passwords, email addresses and other security-related information used by you in relation to our
(h) Stored Information: Data either created by you or by a third party and which you wish to store on our servers such as image files,
We only collect your Personal Information to conduct our business and to enable us to deliver and improve our services. We do not for any reason whatsoever sell your Personal Information to any third party or otherwise trade on it.
In the event you decline providing us with such requested information, we will be unable to provide you with our service.
Right To Collect Information:
1.The collection of your Personal Information relating to Profiling and Payment and account information is for the following reasons:
(a) To manage our relationship with you and anticipate your particular needs during the process of continuation of such relationship.
This ensures that you are provided with the best possible service, as we can suggest products and promotional offers best suited to
(b) Certain aspects of the information provided by you will be used so as to during the process of continuation of such relationship. This
ensures that you are provided with the best possible service, as we can suggest products and promotional offers best suited to you.
Compile statistical and demographical profiles for your business as we expand and in our marketing activities. All such information
will be disclosed in an aggregated manner so as to ensure that your identity is protected and there is no form of identifying you from
such statistical profiles.
2. Your Service Usage and Transactional Information is collected and stored so as to
(a) Determine the Service charges payable by you and administer our relationship with you.
(b) Comply with all and any Statutory and Regulatory requirement as laid down under all prevalent laws in the country.
(c) Compile statistical and demographical information which enable us in our business and marketing activities and allows us to customize our services to you. While we are entitled to use such information about you for our own internal business processes and procedures without limitation, we will only disclose it in an aggregated form that in not capable of being used in a manner such as to allow your identification.
(d) Monitor your use of our provided services to ensure complete compliance with our Terms of Service.
3. We collect and store your Correspondence Information and Personal Identifiers to:
(a) comply with our obligations under law; and
(b) monitor your use of our Services in order to ensure your compliance with our Terms of Service.
(c) Any Personal Information which we collect and which we may use in an aggregated format ensuring you are not individually identified is our property. We may use it, in our sole discretion and without any compensation to you, for any legitimate purpose including (without limitation) the commercial sale thereof to third parties.
(d) Sometime we use “cookies” so that we can provide you with more customized information when you return to our website. “Cookies” are used to store user preferences and to track user trends, so as to enhance your interactive experience and generally improve our Services to you. Browser notifications can be customized so that you are asked when you are sent a “cookie” about whether you wish to accept it or not. If you do accept a “cookie”, you thereby agree to our use of any Personal Information collected by us using that Cookie.
4. You may update your Profiling Information at any time on the website. You acknowledge and agree that in the interests of improving personalization and Service efficiency, we may, under controlled and secure circumstances, share your Personal Information with our affiliates, as and when they come into existence.
If we are required to intercept, disclose, monitor and/or store your Personal Information:
(a) by Law
(b) To conduct our business
(c) To secure our systems
(d) To enforce our own rights,
We will do so in the manner, provided for and prescribed by the law.
Such interception, disclosure, monitoring and storage may take place without your knowledge. In that case, we will not be liable to you or any third party for any damages howsoever arising from such interception, disclosure, monitoring and storage. In order to ensure that all our Users comply with the Terms of Service for their protection as well as ours and for the consideration of all our other clients, we may monitor your Personal Information to the extent that this may be required to determine compliance and/or to identify instances of non-compliance. To ensure that the security and integrity of our Services are safeguarded, we may monitor your Personal Information. This monitoring may include (without limitation) the filtering of incoming and outgoing electronic data messages to identify, limit and/or prevent the transmission of spam, viruses and/or unlawful, defamatory, obscene or otherwise undesirable material or content. We may under certain circumstances procure an element of the Services from a third party service provider. To the extent that it may be necessary, and solely for the purposes of providing the Service to you, you agree that we may disclose to such third party any of your Personal Information that may be necessary for the procurement of services from the third party. This shall be done in a manner so as to protect your Personal Information as much as possible without impacting our systems and reducing the quality of our services.